Friday, September 16, 2011 the United Way of Burlington & Greater Hamilton kicked off their 2011 campaign at Ivor Wynne Stadium as the Hamilton Tiger-Cats took on the Edmonton Eskimos.
United Way’s Campaign Kick Off began as fans donned United Way t-shirts and took to the field to participate in the large Canadian flag opening ceremony. Campaign Cabinet Chairs Connie Smith and Rick Bashista then attempted a 20 yard field goal and United Way’s 2011 campaign goal of $6,999,999 million dollars was announced.
Donating one dollar may seem like an insignificant contribution, but the 2011 target illustrates its true power. With every dollar donated, it is another step forward – another program is provided with more funding, another child is fed and another life changes.
The 2011 campaign kicked off with a total of $775,276 already raised via corporate and individual contributions. Of that total, the United Way family, (Board of Directors, Campaign Cabinets and staff) contributed $85,670.
“We are confident we can reach our goal,” said Dana Robbins, the Board of Directors Chair. “We have a dedicated United Way family and a community that wants to see change happen in Burlington and Hamilton. The United Way provides a tangible way to get involved and make that happen.”
With over 800 tickets sold for the Campaign Kick Off event the community has already begun to show their support for the United Way. “We had a tremendous response this year,” said Campaign Chairs Connie Smith and Rick Bashista. “Kicking off the campaign with the enthusiasm of over 25,000 Tiger Cat fans was a great way to start the year. The energy was fantastic.”
United Way of Burlington and Greater Hamilton works to effect long-term changes that make a measurable difference in the community. ‘Give, volunteer, act,’ a key message of the 2011 campaign illustrates how simple it is to become involved; donate, volunteer and take action with the United Way and create the change you wish to see in your community.